Let's be real – investing in brand consulting is a big decision for any business. You want top-notch results, but you also need to be smart about your budget. As a leading brand consulting firm, we're here to spill the beans on typical pricing in India and give you a better handle on what to expect in 2024.

Pricing Models: Your Options

There's no single magic number or "one size fits all" approach to brand consulting pricing.  Here are the most common ways to work with experts like us:

• Hourly Rate: This is perfect for short-term, focused consultations or projects where the scope is crystal clear. Expect to pay roughly 10,000 - 30,000 INR/hour for experienced consultants.
• Project-Based: When you have a well-defined project (like revamping your logo or creating a new brand messaging framework), project-based is the way to go. Here's a ballpark range:
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  • Small Projects: 75,000 - 250,000 INR
  • Medium Projects: 250,000 - 750,000 INR
  • Large Projects: 750,000+ INR
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• Retainer-Based: Want ongoing support and a dedicated branding brain on your team? Retainers are a great option. Think of it like having your brand strategist on speed dial! Expect to pay around 100,000 - 500,000 INR/month.

So, What's Included?

• Brand Strategy Workshop: Brainstorming, deep dives, and getting crystal clear on your brand identity.
• Market & Competitor Research: Know your playing field and stand out with in-depth analysis.
• Target Audience Profiling: Understanding exactly who you serve is how you'll connect meaningfully.
• Brand Positioning & Messaging Development: Find your unique voice and the messages that will attract the right clients.
• Brand Architecture Recommendations: Ensuring all your brand elements work harmoniously
• Internal Brand Alignment Sessions: Getting your whole team on board with the new brand vision.

Factors That Influence Cost

Not all brand consulting projects are created equal! Here's what can affect the final price tag:

• Experience & Reputation: Top-tier agencies typically charge more, but you're investing in proven results.
• Scope of Work: Bigger projects, more specialized services = higher costs.
• Location: You might find pricing differences between major cities and smaller towns.

The Edbrig Promise

At Edbrig, we believe in transparency and value. We tailor our pricing packages to fit your unique brand needs. If you're ready to propel your brand with clarity and confidence, let's have a chat. We'd love to provide you with a personalized proposal and get to work on crafting a brand that truly shines.

Ready to discuss your brand transformation? Contact us today for a consultation!

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